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PRAETURA VENTURES LEADS PIXELMAX’S £2M INVESTMENT ROUND

Immersive communications platform PixelMax has secured £2m investment in a funding round led by Praetura Ventures, with participation from ACT Capital Partners.

Manchester-based PixelMax uses 3D interactive technology to revolutionise the way content is delivered to mass audiences. It enables businesses to create and host their own virtual worlds, and is changing the way organisations inform, educate and engage with their audiences through the use of digital twinning, product or process simulation, and virtual environments.

The business, which is led by co-founders Andy Sands, Shay O’Carroll and Rob Hilton, has already collaborated with an NHS Trust to create a simulation of a hospital department, enabling patients and their families to familiarise themselves with the process and experience they can expect before having to go into hospital. Meanwhile, manufacturing firms are collaborating with PixelMax to create digital twins of machinery and factory sites to help deliver training virtually.

In the past 12 months, PixelMax has also expanded into the events sector and developed its technology to host fully immersive, engaging and accessible event experiences for clients including the Chartered Institute of Public Relations and Manufacturing Made Smarter. Interactive functionality has proven to facilitate strong user experience, whereas real time chat, virtual wellness and coffee areas, and live social media links have boosted engagement. Earlier this month, PixelMax hosted Digifest 2021, providing a 3D immersive experience to almost 2,700 participants over four days.

The investment and support from Praetura Ventures and ACT Capital Partners will now allow PixelMax to expand its team and define its go-to-market strategy to drive growth.

Andy Sands, co-founder of PixelMax, said: “Right now there is a huge opportunity for PixelMax, but to get to the next level we need an investment partner that can provide strategic guidance and support, as well as an injection of capital. The team at Praetura Ventures not only share our ambitions, they have a track record of supporting businesses just like ours and this deal represents a significant milestone in our growth journey.”

The funding round was led by Praetura Ventures’ director Mark Lyons, investment director Pete Carway, investment manager Sim Singh-Landa and investment executive Myrto Lalacos. Praetura Ventures’ portfolio director, Andy Sumner, will join the PixelMax board as a non-executive director, alongside entrepreneur Shaz Sulaman, co-founder of Solid Bond Capital, an investor in the business, who will join as executive chairman.

Mark Lyons said: “PixelMax’s innovative technology ensures the business has strong foundations and as the coronavirus pandemic continues to highlight the need for digital innovation across many industries there is a real appetite for the team to capitalise on. The management team is not only incredibly talented and passionate about what they do, they have the grit, resilience and determination that entrepreneurs need to succeed. We’re really looking forward to supporting them as they push forward and accelerate the growth of the business.”

Praetura Ventures, the venture capital business that funds early-stage businesses in high-growth sectors, has invested from its EIS Growth Fund. This deal follows investments in fast-growing cybersecurity business RapidSpike, as well as a series of investments in tech-for-good companies Enthuse, Transreport and Culture Shift.

Irwin Mitchell provided legal advice to Praetura Ventures.

Slater Heelis provided legal advice to PixelMax.

Manchester-based Verastar Creates 150 New Roles

Verastar, the Manchester-based small business service provider, is on the lookout for up to 150 new recruits this year as it prepares to support customers during their recovery from the pandemic.

With a core customer base of small business owners in the retail, hospitality and beauty sectors, Verastar is targeting the new hires to deliver on its significant growth plans and ensure customers have the essential tools they need to thrive as the economy bounces back.

Verastar provides water, energy, telecoms, broadband, mobile, insurance and payments services to more than 160,000 small businesses in the UK. It operates several customer-facing brands including kinex, Clear Business, Inspire Payments and The Insurance Octopus.

The company is looking for talent across its sales, customer service, marketing and IT departments, with up to 100 roles being created in Manchester and 50 at its Scottish base in Rutherglen near Glasgow.

At least 10 additional roles are set to be created through Verastar’s successful business graduate scheme, with applications opening from May.

Verastar Group announced the appointment of former TalkTalk MD Lee Hull as CEO in October 2020.

Hull said: “As the government eases restrictions, businesses of all kinds are sure to see an increase in activity. We’ve been working incredibly hard to support the UK high street and hospitality during the pandemic and we’re here to support them as they begin to recover.

“Alongside the pandemic recovery we’re working flat out on the rollout of full fibre broadband, equipping small businesses with the connectivity they need to thrive as part of a modern economy. This project presents a significant opportunity for Verastar and we’ll need the right people on the bus to continue to deliver a great service for our customers.”

Verastar’s HQ is in Sale, Greater Manchester, with 600 colleagues currently based at the head office.

Hull continued: “Manchester is a brilliant place to do business. The city region is developing at pace and there is a rich and diverse talent pool, whether you’re looking for graduates, apprentices, or more experienced individuals. It’s just a great place to find great people.”

North West businessman Drew Cockton has founded the first ever LGBTQ+ Business Awards

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The event which takes place on this September will be piloted in the North West of England and then rolled out nationally in 2022 and beyond.

Mr Cockton, of multi award-winning luxury fragrance brand Owen Drew, explained that an awards ceremony for the LGBTQ+ community in business is much needed:

“The LGBTQ+ community contributes enormously to the GDP of the UK thanks to the creativity, ingenuity and resilience of its members. After such an incredibly difficult twelve months in business, I decided to create these awards to celebrate the achievements of our LGBTQ+ brothers and sisters.

We have been overwhelmed with positive feedback from people wanting to get involved and sponsor. Unfortunately, too many businesses simply offer virtue signalling without properly engaging with and supporting the community so it is fantastic to have had such a great response”

The awards will bring together businesspeople from across the North West of England including Wirral, Liverpool, Cheshire, Lancashire, Greater Manchester and beyond with all sectors of the economy being represented.

The judging panel for the awards is a powerhouse of the good and great of the LGBTQ+ community including former Lord Mayor of Manchester, Carl Austin OBE, Maggie O’Carrol of the Womens Organisation and human rights lawyer, Hetal Hathiwala.

The awards will also look to support charities including The Albert Kennedy Trust which supports homeless young LGBTQ+ people and the Liverpool City Region Pride Foundation.

There are ten awards up for grabs with categories including ‘Best Young Person in Business’, ‘The LGBTQ+ Tourism and Hospitality Award’ and the ‘Community Impact Award’. Applications will open on Friday 26th March 2021.

The venue for the awards evening will be Heatherfield House in Claughton, Wirral and takes place Thursday 16th September 2021 from 7pm.

For information on how to apply or sponsor, please visit www.lgbtqbusinessawards.com

Social Republic Continues To Support Non-Profit Sector With Fundraising Everywhere Win

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Fundraising Everywhere, has chosen Manchester-based Social Republic to deliver its social media campaigns.

The virtual conference and event platform for fundraisers, provides virtual conferences, monthly webinars and virtual support, to help connect fundraisers and raise much needed funds.

The organisation looks to help those in the charity sector become skilled and confident to achieve their targets through support from world-class experts and peers, creating an online community of learning.

Social Republic’s global teams will focus on promoting Fundraising Everywhere’s industry expertise and conference offering as well as its extensive online network through paid campaigns on Facebook, Twitter, Instagram, LinkedIn and Google, combined with weekly blogging updates.

Nikki Bell, co-founder at Fundraising Everywhere commented: “The team at Social Republic fully understood our requirements, our ‘human’ approach to campaigns and the vision we have for the future of the industry.

“Our mission is simple. To give the charity sector access to affordable training and an authentic community that they can access anywhere at any time.

“We’re committed to working with those who are keen to make a change in sector, and by partnering with Social Republic we will be able to extend campaign reach and heighten our impact in the industry.”

Ceo of Social Republic, Rob Illidge added: “At Social Republic we are committed to assisting organisations who provide support for others and are honoured to be working with Fundraising Everywhere.

“We will utilise our finger-on-the-pulse knowledge of social networks to create ground-breaking campaigns, continuing to make a positive impact and support the charity sector.

“The announcement is a testament to the hard work of everyone at Social Republic, who are constantly pushing boundaries and striving to make the world of social media a better place.”

Social Republic has established itself as a leading global agency, having developed a client base in the United Kingdom, Australia and the United States.

5 issues that may arise after pausing fire sprinkler maintenance during lockdown

As we approach the thought of a release from lockdown it’s important to consider what may have changed in the dormant buildings whilst we have been away.

Whilst the Alpine Service Team have remained 100% operational across the UK some businesses may have taken the decision to pause their planned maintenance schedules whilst the facilities are empty.

We have gathered the thoughts of our in house technical experts for advice on some considerations to be given where sites have not been fully maintained, tested or checked.

Here are 5 issues that may arise from a pause in the regular tests and checks advised by LPS 1048 and could potentially compromise the operation of a fire sprinkler system.

1. Seized Pressure switches – unless regularly exercised pressure switches can stick causing a number of issues with the sprinkler system. Pressure switches installed on the pump initiation lines would not detect a drop in system pressure and would therefore not start the fire pump(s) preventing the sprinkler system from operating. The pressure switches on the alarm line of the control valves would not send a signal to the main fire alarm, impairing the detection of any issues, either accidental damage or fire related.
2. Water Motor Alarms could be seized – although seen by some as outdated technology the mechanical aspect of a water pressure driven alarm cannot be overlooked as this should still give an audible signal if there was ever a problem with the building fire alarm system. It also enables a hard check on the alarm valves operational effectiveness during regular checks, this would not be possible with an inoperable alarm motor and gong due to failed or seized components.
3. System valves could be stiffer to operate or seized – water flow control valves that are seized or at least stiff would be much more difficult to close in the event of an accidental discharge, potentially leading to excessive water damage if the flow of water cannot be stopped. Individual test valves seized will prevent the normal testing procedure being carried out. However the worst case is that the alarm valves may not open correctly preventing water from flowing into the main sprinkler system in the event of a fire situation.
4. Fire pumps could be seized – As above, if the fire pump is not able to deliver water to the sprinkler system then the effectiveness of that system is eliminated. The ability to provide a continuous flow of water at required pressure based on the design parameters is paramount in the operation of the overall fire suppression system.
5. Undetected frost damage – we have endured some of the coldest days on record in the UK during lockdown. There is a risk within closed sites that there may be frost damage to parts of the system, which could lead to impaired components that could fail on returning to standard operation. These components may not operate as designed and impair their ability to control a fire or at the minimum could cause water damage within a facility in the event of failure.

So, as we all look to Spring for a return to something more like the life we remember, we recommend that your fire sprinkler systems are checked for impairments and correct operation by a competent engineer before reoccupation of buildings takes place.

Local Enterprise Manager, Natalie explains the business builder

In uncertain times it’s good to know that some things never change. When it comes to building a successful business, it’s those consistent relationships with colleagues, customers, suppliers or mentors that keep us in focus, and keep us feeling in control, even when all around is crumbling. That got us thinking internally, ‘how can we help to provide that constant source support for businesses?’ which lead us to launch Business Builder in April 2020, just as the COVID-19 pandemic was starting to hit hard.

Business Builder is our virtual tool to support businesses and business owners to upskill and grow at their own pace. Designed to be an intuitive, self-serve platform, it offers a TV streaming service-like approach to development, allowing you to log into an ever-expanding library of business support content as well as access a UK-wide network of business owners and a set of workshops, allowing you focus on core business topics alongside your peers.

Business Builder includes:
▪ Digital Learning – Whether you want to focus on your Business Model, your Customer Segments or your own Personal Development (to name a few), Business Builder’s modular approach means that you can work through the content alongside your existing business commitments and revisit topics as often as you like. The digital learning portal is a living library of content, with new modules added according to your needs and current affairs on a regular basis

▪ Online Community – Access our network of over 6,000 UK business owners, all keen to share their skills, partner or support with others to expand their offering or add value to yours.

▪ Wrap Around Workshops – We have 10 workshops designed to focus on a wide range of key topics such as how to write a great pitch, to putting a continuity plan in place, all in the company of other business owners, gaining fresh and relevant perspectives.

Business Builder is completely free and available to anybody whether you’re a NatWest customer or not. We understand and recognise the impact SMEs are going to have on our economic recovery over the coming months, and we’re delighted and excited to be supporting as many of them as possible. To take a look at our digital learning, book onto a workshop or access our community, simply register in a few moments by visiting: Business Builder Tomorrow begins today.

With so much going on, it’s so easy for us to find an excuse to cease our own development. That sales call or that employee review that always takes precedence, yes, it’s important, but so are you. As we move into 2021, make sure your development is a consistent focus as your business will flourish as a result.
As your local enterprise manager in Merseyside and surrounding areas, it’s my responsibility to support businesses in the community whether you bank with NatWest or not. I will look to add value and growth to SME’s to stay ahead of the curve, whether it be through one to one mentoring or by attending a local event – I am here to boost your business. Growth means different things to different businesses, so tell me what it means to your business.

Natalie Hughes, Local Enterprise Manager, NatWest, Natalie.Hughes@natwest.com, 07917 213381

James Burns appointed Head of Global Sales for HiHo Solutions

HiHo Solutions, an emerging and disruptive technology solutions brand, have appointed James Burns as Global Head of Sales. HiHo currently supply the UK corporate market with their portfolio of solutions, ranging from Audio & Video Conferencing to Headsets and Personal Protective Equipment.

Burns will lead the sales strategy across the HiHo Solutions portfolio and will develop relationships with both new and existing partners across the globe.
He brings with him extensive industry knowledge and a wealth of experience in Business Communications and Unified Communications & Collaboration Solutions, having held senior roles at both Exertis and Nimans in a Channel career spanning 20 years to date.

Neil Hinde, MD of HiHo’s leading UK Distributor, NB Data said, “I’ve known James since he joined Nimans circa 20 years ago and he will be a great asset to the HiHo Solutions brand driving new relationships, extending the portfolio and strengthening their position as a vendor of products that have helped us dramatically increase our turnover since they’ve been on board with us.”
James added, “I’m delighted to be heading up the HiHo Solutions team and joining at such a crucial and dynamic period in its growth. We are launching new products throughout 2021 in the Corporate arena. I’m delighted to be working with partners like Neil and his team and to influence the next phase of growth both in the UK and Globally.”

A hat trick of accreditations for Leisure Guard Security

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Over the last few months, Bolton based Leisure Guard Security, one of the UK’s leading full-service security providers, has won three people focused accreditations.

The latest is the SafeContractor accreditation, the UK’s leading health and safety accreditation and once again, demonstrates the company’s commitment to investing in its 450 colleagues.

SafeContractor is a SSIP accreditation and PAS91 aligned contractor scheme. They have the largest in-house team of health, safety and ethical auditors in the UK and to receive their accreditation proves that your company is compliant with all the latest relevant legislation relating to health and safety, equal opportunities, diversity, and environmental management.

The accreditation also verifies against key corporate sustainability topics such as financial stability, right to work and GDPR compliance, to show that an accredited company is a safe, stable and ethical supplier to work with.

Commented Saj Kadva, Operations Director, Leisure Guard Security: “We are delighted to receive another people related accreditation, since it reflects our commitment to putting our people first and that our employees are dedicated, skilled, motivated and well-trained.

“In our sector, it is very important to be SafeContractor accredited since it demonstrates to our customers that our health and safety, equal opportunities, diversity, and environmental management policies and documentation are up to date and meet all the standards require to operate within any industry.

“We hope that this accreditation will allow us to tender for more new work and cut down on bidding time and costs, because our SafeContractor certificate is universally recognised as a market leading qualification, which is annually audited to ensure accuracy and compliance.

“This is our third recent employee focused accreditation, alongside the Disability Confident and Investors in People awards, effectively demonstrating that we are a commercial security provider you can trust, who meets the right standards and is credible, based on third party accreditation.”

CoolMed announce warehouse move to accommodate accelerated growth in demand for medical fridges

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Medical refrigeration experts, CoolMed, have relocated their Manchester premise to allow for further expansion amid growing demand for medical refrigerators. The move will see CoolMed remain in Manchester but relocate to a much larger facility in Trafford Park.

The new Trafford Park premise will provide CoolMed with much more space to accommodate their growing stock levels and develop their future expansion plans. The facility will also offer CoolMed a central and accessible base, allowing them to supply all corners of the British mainland and Northern Ireland with medical refrigeration quickly and efficiently.

Regarding the move, Stephen Johnson, Managing Director of CoolMed said: “CoolMed only started trading in 2017, so we’re thrilled to be able to scale-up so quickly. The demand for medical refrigeration has never been higher, so we needed to relocate our headquarters to allow us to keep up with that demand. Our new headquarters in Trafford Park will allow us to accommodate the large orders that we’re seeing and expand our product range even further.”

Originally founded in the early 2000s, CoolMed has grown year-on-year under several different brand names. The CoolMed brand was launched in 2017 to bring high quality, hi-tech refrigeration products to the medical industry at cost-effective prices.

Since 2017 CoolMed has seen demand for its products increase exponentially. In the past 3 months alone CoolMed has supplied over 1900 medical refrigerators to businesses throughout the UK and seen turnover reach £1.3 million. The company is currently on track to achieve £2.5 million turnover in 2021.

Due to the recent COVID-19 pandemic, medical-grade refrigerators have been more in demand than ever, and the subsequent vaccine roll-out recently led to one of CoolMed’s biggest contract wins to date. CoolMed are now Lloyds Pharmacy and Lloyds Pharmacy Clinical Homecare’s exclusive supplier of medical-grade refrigerators and will be for the next 3 years.

The move to new premises in Trafford Park will provide CoolMed with the space to supply Lloyds Pharmacy and other customers with fast deliveries, quality products and excellent customer service.

Could automation technologies help to strengthen businesses in a post-pandemic world?

There is no denying that the COVID-19 pandemic has dramatically changed the conventional landscape of work as we know it. From the normalisation of remote working to the urgent need to reinvent our day-to-day businesses operations, we have seen companies go above and beyond to adapt as best as they possibly can. Speaking of which, there seems to have been a surge in businesses now relying on automation technologies to keep themselves afloat. 

 

Headshot of Pavel 200x300 1In investigating this trend, we spoke to one particular CEO, Pavel Stepanov. Pavel is the founder of Virtudesk, a company that has been using automation to refocus and expand during the pandemic. Here are some of the takeaways of what he had to say. 

 

Automation technology is now more important than ever 

From adding value to business workflows to minimising the risk of error, there are many advantages to implementing automation technologies in the workplace. In relation to the pandemic, it can be argued that such an unprecedented situation has helped to emphasise how these technologies can indeed save businesses in a crisis. 

 

In speaking about what the business world will be like when normality does come back into our lives, Mr Stepanov said: “Automation technology can absolutely strengthen businesses in a post-pandemic world. What 2020 has shown us is that we are relying heavily on technology. At the start of the pandemic, businesses were forced to transition not only their entire workforce online, but consumers more broadly embraced the online business world,”

 

“Because the volume of activity has gone dramatically up, automation technology is more important than ever in order to keep up with consumer activity, and run businesses efficiently.” 

 

Businesses need to use automation if they wish to scale and grow 

This leads to the burning question – is it essential for a business to turn to automation processes, whether that would be now or after the pandemic? 

 

Commenting on this, Mr Stepanov said: “We will see in a post-pandemic world that businesses will have to use automation technology if they want to scale and grow. If they don’t, further growth will be impeded as owners scratch  their heads as to why their company can never reach greater milestones.”

 

He added: “Automation allows any organisation to stay organised, structured, efficient, and relevant to their industry and customer base. Not only can automation dramatically cut down on costs, it can also allow the organisation’s people  to focus on revenue-generating activities such as spending time with leads or customers, expanding into new markets, exploring new channels, and more. This will reduce employees’ time spent on repetitive tasks that are essential, but don’t contribute to growth.” 

 

In considering these benefits, one can argue that automation technologies will not simply die out once this pandemic is over. Rather, automation is helping to change the future of work as we know it. 

 

Concerns about the future of the workforce 

Due to its ever-evolving nature, it is natural for workers to be fearful about automation when it comes to job security. However, it must be brought to light that automation can actually prevent job losses and even open up new employment opportunities. 

 

This is because we humans have unique skills that even the most advanced automation technologies lack. These days, companies are now looking out for workers who have the specialist skills to deal with more complex AI projects, particularly from a creative or logical point of view. That said, there seems to be a definite possibility that humans and bots can effectively work together in a post-pandemic world. 

 

The automation technologies of today 

Whether one is aware or not, automation exists all around us, especially in the context of work. From automated HR and accounting systems, to chatbot assistants, manufacturing and product line automation, the modern workplace has indeed been digitally transformed. What’s more, these processes have resulted in massive gains for businesses, from greater ROI to increased productivity. 

 

Finally, in speaking about the automation processes at his workplace and how these emerged as a result of the pandemic, Mr Stepanov said: “At Virtudesk, we have pivoted our business models around technology. We use automation not only to support our business but also to scale and grow,” 

 

“We currently use technologies such as Infusionsoft, Sprout Social, Podium, and more. However, we are growing rapidly in 2021, so we are onboarding a more robust automation system in order to increase the efficiency of our workforce, and help them spend more time on revenue-generating activities. When the pandemic is over this trend won’t fade away with the virus, but is here to stay.” 

 

As Mr Stepanov rightly puts it, it looks like automation technologies are here to stay. However, not only will they simply continue to exist, but it looks like they will also serve a beneficial purpose for the workforce of tomorrow.

 

Where Manchester-based businesses are concerned, we have already seen countless firms embrace automation and have already reaped the benefits. From AGM spray booth services in Heywood to businesses in and around the city centre, automation has helped overhaul age-old processes and streamline them to achieve newfound levels of productivity.