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Thirst Appoints New Marketing Manager to Accelerate Growth

thirst, the Manchester-based tech company that has built a brand-new learning platform to propel learning and development into a new era has appointed Barry Ryan as Marketing Manager.

As Marketing Manager, Ryan will take the lead in transforming the company’s marketing strategy to drive awareness of thirst’s e-learning platform and the value the product delivers to learning & development leaders and their teams.

Manchester-based thirst was founded by Fred Thompson to put learners in the driving seat and empower each user to undertake and control their own learning journey. thirst uses advanced machine learning technologies to present items of learning content specific to their interests and skills.

Prior to joining thirst, Ryan held a variety of strategic marketing leadership roles across the technology and B2B sector including consumer technology, gaming, and computing company Tactus Group, e-commerce fulfilment specialists 3PL, and B2B marketing agency The Snap Agency.

“Barry brings outstanding experience in delivering engaging stories that appeal across industries,” said Fred Thompson, CEO at thirst “I’m looking forward to him bringing his knowledge and expertise to inform our customers about how thirst solves complicated L&D problems with modern elegance and delight.”

“I’m super excited to join the team. When I learned about the amazing capabilities of thirst, my reaction was ‘this has got to be one of the L&D industry’s best-kept secrets,’” said Barry Ryan ”Companies are seeking next-generation solutions to help them transform their learning culture through increased engagement, knowledge sharing, and community building. My goal is to make these companies aware of thirst.

Andy Burnham statement on Avanti West Coast contract

Andy Burnham, Mayor of Greater Manchester, has responded to the news that the Department for Transport has given Avanti West Coast a new six-month contract as an “opportunity to improve their services”.

Andy Burnham, Mayor of Greater Manchester, said: “Putting Avanti West Coast on notice marks a significant shift in tone under the new Secretary of State. At last, there is a clear recognition of the crisis engulfing the country’s most important railway line and the management failure that has led to that.

“However, the lack of an acceptable rescue plan from the company – and clear conditions from the Government – means very few people in Greater Manchester will support this extension.

“The damage that Avanti’s failing service is inflicting on our economy, and the huge disruption to passengers, is completely unacceptable. The company has shown itself to be unable to stabilise their service and fix problems with ticketing and the on-board experience for passengers. The thought of another six months of what we’re currently experiencing is a huge concern.

 “From here, Greater Manchester is calling for a new approach from the Government. First, we want day-to-day monitoring and week-to-week public reporting on performance to be introduced. Second, we ask the Government to set a review point in mid-December in consultation with Mayors and leaders from London, West Midlands, Greater Manchester, Liverpool, Glasgow and Edinburgh. If Avanti are still not delivering the full timetable and an acceptable service at that point, that will allow time for arrangements to be made for a new operator to be place from April 2023.”

Social app Linkup backed by Krept & Konan launches today in Manchester to revolutionise socialising

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Yesterday, [Thursday 6th October] Manchester saw the first unveiling of the eagerly anticipated launch of the cutting-edge new social app Linkup, that encourages people to meet in the moment and live for today. UK-based founders Jack Peagam and Ben Whatson yesterday launched their revolutionary app, which drives people to take charge of their own adventures and connections, going beyond their social circle and creating ‘linkups’ based on shared interests.

Linkup helps people to forge new friendships and discover things to do in your area, while lowering the barriers to socialising in the digital age. Making a remarkable impression on high profile influencers and investors pre-launch, Linkup raised just over £750,000 earlier this year to kickstart the venture. Linkup has launched at the perfect time for new and returning University students across the UK, bringing them a fresh approach to making friends when first moving to a new city.

A pioneering kind of social app, Linkup uses the latest technology to actually make its users ‘social’, following an era of predominantly digital interaction and pandemic-driven loneliness. The app innovatively connects people together who have similar interests and hobbies such as fitness, sports, and partying, encouraging them to linkup and socialise. During the pandemic, feeling the isolating impact of multiple UK lockdowns, founders Jack and Ben recognised the need for a social app to connect people together with common interests in the real world, which quickly soared into the creation of Linkup.

Jack Peagam, Co-Founder & CEO said “We’re absolutely thrilled to be launching Linkup this week! It’s amazing to see so many people across different industries who believe in Linkup, supporting us to bring our vision to life. It’s been a huge journey so far but an amazing experience to have our business go from concept to launch in just over a year. Ben and I are more ready than ever to see where we can take Linkup next.”

Combating the issue of loneliness in the UK, with research showing that a concerning 73% of Generation Z have reported feeling lonely or struggling to make new friends in a new city; Linkup launches at the perfect time for new and returning University students to try the app and meet like-minded people within their campus. Hosted at boutique restaurant Salvi’s in Manchester city centre, Linkup’s launch event saw a premium roster of influential guests including partners and media moguls Pubity and LADBible. Complete with a live DJ and talented saxophonist, the evening saw investors and influencers come together to kick off Linkup’s launch.

The entrepreneurial duo have made an outstanding impression on a stellar lineup of investors, gaining over three-quarters of a million pounds in pre-seed investment from influential stakeholders early on in their journey to help build their business from the ground up. Early investors include hip hop duo Krept & Konan and Youtuber Calfreezy, whilst most recently, Linkup has partnered with modern media group tycoon Pubity to take its potential reach to dramatic new heights.

Kit Chilvers, CEO of Pubity Group said “Social platforms are the spine of our business and it’s exciting to see an innovative, new platform being built, on our doorstep, already gaining significant support that we have the opportunity to team up with. After meeting Jack and Ben we realised this was an opportunity we couldn’t turn down getting involved in and it’s an exciting period ahead for everyone!”

Users can now be in the driving seat of their own adventures and create their own ‘linkups’ to form new connections today. The progressive new app is set to change the way people think about socialising and making new connections by encouraging users to live in the moment and create spontaneous experiences of their own. Linkup flips social anxiety on its head and provides a simple and easy way to meet people in real life: proving that it’s a social app that actually makes its users sociable.

Linkup is now available to download on iOS and Android on the App Store and Google Play Store.

Manchester ranks as the second most innovative city in the UK, climbing up from fourth place in 2021

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Paymentsense’s annual Innovative City Report has revealed that Manchester ranks as the second most innovative city in the UK, climbing 2 places up from last year’s report, with 62 new startup businesses per 10,000 people and a 22% increase in searches for ‘how to start a business’.

As businesses start to shift back to a sense of reality, Paymentsense analysed various data points to find out whether the Innovative City ranking for 2022 would differ from the ranking previously in 2021.

The study ranked each UK city on the following:

  • Number of Google patent applications

  • Number of new business registrations

  • RUR World university ranking

  • Average monthly search volume for ‘how to start a business’

  • Number of kickstarters

RANKED: THE 10 MOST INNOVATIVE CITIES IN THE UK 2022

Rank

City

New startups per 10,000 population

Change in new startups Per 10,000 population

Patent records Per 100,000 population

Number of kickstarters

Number Of registered businesses per 10,000 people

Number Of registered businesses In 2021

Percentage Change of registered businesses from 2020 to 2021

Ave. monthly SV for ‘how to start a business’

Ave. 12 month trend for ‘how to start a business’

INDEX (out of 100)

1

London

96

-10.9%

12

19802

661

535,000

19.3%

4,400

125%

84

2

Manchester

62

-5.7%

4

1649

519

271,000

9.8%

320

22%

73

3

Leeds

52

-1.1%

13

865

460

192,000

6.9%

320

22%

68

4

Bristol

50

-10.0%

40

1136

490

237,000

8.6%

260

-19%

63

5

Birmingham

52

-8.1%

9

1180

387

219,000

7.9%

720

49%

62

6

Edinburgh

42

-22.9%

33

1559

453

175,000

6.3%

260

52%

61

7

Cardiff

46

-2.7%

30

573

420

107,000

3.9%

110

467%

60

8

Brighton and Hove

92

4.6%

8

265

661

420,000

15.2%

70

0%

59

9

Leicester

53

-9.5%

8

298

506

189,000

6.8%

170

19%

51

10

Plymouth

36

8.7%

10

200

303

237,000

8.6%

90

89%

47

Manchester ranks as the second most innovative city in the UK

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Manchester now ranks second in the Innovative Cities ranking, climbing up the index from fourth place, knocking Bristol off of second spot. Over the last 12 months there have been 1,649 Kickstarters registered in the city, 276 more registations than the previous year. Likewise, there are 62 new startup businesses per 10,000 people.

London is the UK’s most innovative city in the UK for the second year running

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For the second year running, the UK’s capital, London ranks as the most innovative city in the UK. Search trends for ‘how to start a business’ are up by a staggering 125%. As a result of this, there has been a 19.30% change in the number of startup businesses from 2020 to 2021 as budding entrepreneurs set out to start their own small business.

Leeds ranks as the third most innovative city in the United Kingdom

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Our 2021 report saw the Yorkshire city of Leeds ranking in fifth place, however, the city now ranks in the top three in the 2022 index as the third most innovative city. There are 865 kickstarter projects in Leeds, as budding entrepreneurs put their ideas forward to become reality. Additionally, there was a 6.9% increase in the number of registered businesses in Leeds, showing the high levels of entrepreneurship in the city.

How small businesses can maximise innovation

Paymentsense have pulled together some helpful tips for small business owners on how they can boost innovation within their business

  1. Bring people with different perspectives into the team

Having a diverse team of people who have different perspectives is important for approaching a task from all different angles. Allowing for unique passions, skills, abilities and backgrounds is a great way to ideate fresh ideas using an innovative approach.

  1. Have innovation as a core value of your business

Everyone in the business needs to understand that by not stepping outside the box and trying something new, can sometimes be the biggest risk to a business. Encourage your employees to share their ideas, big or small. Allow them to explore their initiatives and be honest and open.

  1. Offer training to your employees

Inspire and motivate your employees by offering training that will inspire creativity and approach tasks in a different way. Training doesn’t have to cost money, there are loads of free training courses out there like those offered by the Open University’s OpenLearn initiative.

Permanent jobs in North rise in September following August decline

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The latest KPMG and REC, UK Report on Jobs: North of England survey highlighted a return to expansion in permanent staff appointments during September. That said, while a positive development following August’s decline, the increase was historically weak. Meanwhile, temp billings grew strongly, suggesting that the market for short-term staff remained robust.

Nonetheless, there was a further slowdown in rates of vacancy growth for both types of staff. Job openings for temporary and permanent workers rose at the slowest pace since February 2021. Candidate availability continued to worsen, however, leading to another steep monthly rise in starting pay across the North of England.

The KPMG and REC, UK Report on Jobs: North of England is compiled by S&P Global from responses to questionnaires sent to around 150 recruitment and employment consultancies in the North of England.

Permanent placements return to growth in September

The seasonally adjusted Permanent Placements Index moved back above the 50.0 no-change mark in September, thus indicating a renewed increase in permanent staff appointments across the North of England. Some recruiters noted a pick-up in skilled candidate availability.

That said, relative to its long-term average (since 1997), the expansion in permanent placements was subdued amid reports of easing demand for staff among clients. Three of the four monitored English regions posted a rise in placements, led by London. The South of England was the only area to record a drop in permanent placements.

Billings received from the employment of short-term staff continued to rise across the North of England in September, extending the current growth sequence that started in July 2020. According to surveyed recruiters, this reflected a generally buoyant market for temporary workers. The rate of growth in temp billings was strong and the fastest of the four monitored English regions.

Report on Jobs data continued to show slowing vacancy growth across the North of England in September.

Permanent job openings rose at the slowest rate since February 2021 and marked an eighth successive easing of monthly vacancy growth. Meanwhile, temporary vacancies also rose at the weakest rate since February 2021.

Nevertheless, demand for both types of staff in the North of England continued to rise at a quicker pace than seen across the other three monitored English regions.

Warren Middleton, Office Senior Partner at KPMG in Manchester, said:

“Permanent placements may have jumped back into growth territory in September, but it will do little to hide the long-term deceleration in activity that we’ve seen across the market in the North. Growth in placements, billings for temporary workers and vacancies have all slowed considerably over the past year. The overall sense of economic uncertainty that many feel is discouraging workers from applying for new roles and to stay put. As for employers, confidence to invest is diminishing.

“Even those that might anticipate that the recession may be short are taking steps now to cut back on spending and considering hiring freezes. But, we expect that employers that continue to invest in their people, particularly upskilling, will be in a stronger position to benefit from the upturn when it comes and will likely have weathered the recession better.”

Permanent availability falls at quickest pace in three months

The number of candidates available for permanent roles in the North of England continued to decrease in September. Furthermore, the extent to which permanent labour supply fell was the strongest in three months and exceeded the declines seen in the other three monitored English regions.

According to surveyed recruiters, there was a reluctance among workers to change jobs in the current economic climate.

The seasonally adjusted Temporary Staff Availability Index recorded below the 50.0 no-change mark in September, signalling a decline in the supply of candidates for temporary positions. Surveyed recruitment consultancies remarked on a lack of skilled workers looking for roles.

However, the deterioration in supply was the weakest since May. Temp candidate numbers also fell at a softer rate across the other three monitored English regions, but these were less severe than that seen in the North of England.

Permanent salary inflation remains elevated in September

Salaries awarded to new permanent joiners in the North of England rose at an elevated pace once again in September. Skills shortages and strong competition for staff were factors reportedly driving up pay.

However, the rate of inflation was unchanged from August’s 14-month low and the weakest of the four monitored English regions. London posted the fastest rise in permanent salaries, just ahead of the Midlands.

Recruitment agencies across the North of England recorded a further monthly increase in temp wages during September. Furthermore, the rate of inflation was the quickest in three months and well above its long-run average.

Higher pay rates were offered in order to attract candidates, although some mentioned increases in line with the rising cost of living.  The South of England recorded the fastest pace of wage inflation of the four English regions monitored, with the slowest increase seen in London.

Neil Carberry, Chief Executive of the REC, said:

“The challenges we see in today’s data reflects the underlying shortage of Labour the UK faces. With unemployment at record lows, pay continues to rise for both temporary and permanent workers starting new jobs, and activity levels across the recruitment and staffing industry remain high. While any economic slowdown this winter will affect the market, the extent of shortages mean that hiring will remain a focus for employers.

“The REC has shown that failing to address these issues could cost our economy massively in the years to come. While there is much that Government can do, like reforming the failed Apprenticeship Levy, a lot of the answers lie with hiring businesses. Firms need to work with skilled recruiters on offers that will maximise the skill base we have. There has never been a more important time for business leaders to put the people stuff first.”

Manchester’s climate change framework update: What it means and how you can join us

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Manchester’s updated Climate Change Framework 2020-25 has been published today – and people, businesses and organisations in the city are being urged to get on board. 

Where we are and where we need to get to 

Manchester is currently not on track to stay within its carbon budget. We have not been reducing our direct emissions quickly enough and are at risk of missing the city’s first milestone – to halve its direct carbon emissions by 2025

The ultimate goal is for Manchester to become net zero carbon by 2038 at the latest – 12 years ahead of the national target.

The updated framework – which can be found at www.manchesterclimate.com/content/2022-update – uses modelling to identify detailed actions which need to be taken for carbon emission reductions to be achieved at the sort of scale required to catch up. It makes more than 150 recommendations. Some of them require national government or regional action including considerable investment. But much can be achieved right here in the city.

The key areas of focus relate to reducing carbon emissions from buildings and ground transport.

To get to the a citywide 50 per cent reduction the framework says that more than 84,000 homes will need to be retrofitted to make them more energy efficient. There will also need to be a steep reduction in demands from industrial, commercial and institutional premises.

To reach the ground transport target, there will need to be a 30% reduction in overall travel. Some 20% of journeys will need to be made by public transport and another 20% by active travel (such as walking or cycling.) Four-fifths of remaining trips will need to be made using electric or hybrid vehicles.

Manchester also needs to significantly increase renewable energy generation, especially from small scale solar energy.

The updated framework also looks at the importance of adaptions and resilience to ensure the city can manage the real and immediate impacts of climate change which are already being felt – such as the increased risk of flooding. Nature-based solutions will play an important role.

There is also a need for changes in how we behave as consumers – changing what we buy and moving from a ‘throwaway’ culture, as well as having more plant-based meals.

The prize, however, is great with positive impacts on Manchester people’s health, opportunities in new green jobs and scope to reduce fuel poverty among the benefits, as well as Manchester playing its full part in tackling climate change.

How can you help with this work?  

If you are a business or organisation in the city you can join Manchester Climate Change Partnership. Consisting of organisations from our public, private, community, faith, culture and academic sectors the Partnership work to cut their own carbon emissions while supporting others to do so. If you are interested in getting involved please visit https://www.manchesterclimate.com/content/join-MCCP

Manchester Climate Change Partnership is part of the Bee Net Zero partnership which is co-ordinating support to help business cut their emissions. Further tips are available at www.beenetzero.com

And practical advice for residents can be found at www.manchesterclimate.com/15actions

You can find out more about what’s going on in your neighbourhood and how you can get involved at www.manchester.gov.uk/zerocarbon

Mike Wilton, Chair of Manchester Climate Change Partnership, said: “This is an updated plan for the whole city. Developed in partnership and based on the best and latest data modelling available, it sets out how citizens, organisations, businesses and local and national government can play their part. I’d urge everyone to join us.

“The targets are challenging but the rewards for the city will be great. Addressing climate change isn’t just about limiting and becoming more resilient to its impacts, as urgent as that is. Success in achieving these targets will also create a healthy, green and socially just Manchester in which everyone can thrive.”

Cllr Bev Craig, Leader of Manchester City Council, said: “For Manchester to meet its climate target is an enormous and urgent undertaking. But this has always been a can-do city and working together there is a huge amount we can achieve.

“The Council as an organisation is on track to halve our direct carbon emissions by 2025 and we are showing what can be achieved with concerted focus. We also recognise our key role in influencing and enabling local action to rise to this challenge and that this needs to be a just transition to net zero where everyone can share in the benefits of a greener city.

“The updated framework provides clarity on the priority areas where everyone from national government to councils, companies, communities and individuals need to take urgent action. We would encourage anyone, from the biggest multi-national company with a presence in the city to Manchester communities and residents to join us in this collective effort.”

The framework is produced by Manchester Climate Change Agency on behalf of Manchester Climate Change Partnership.

Don’t forget about the C-Suite this World Mental Health Day

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Monday 10th October marks World Mental Health Day and  employers are doing more than ever before to ensure employees’ mental health is taken seriously.

From duvet days to mental health first aiders, there have been significant changes in attitudes towards mental health at work, with an increased focus on wellbeing.

But what about the C-suite?

Pressures have never been greater on business owners, with the cost of living and inflation rates soaring.

How can business owners and senior leaders maintain their mental health as well as that of their employees?

Bertrand Stern-Gillet, CEO at Health Assured, says: “Over the last couple of years we’ve seen a significant rise in the number of mental health cases, and it’s reported that 1 in 4 people will experience a mental health condition each year. The C-suite is not immune.

“As a leader, being in a position of responsibility and accountability can take its toll when times get tough. And with the predicted cost-of-living impact due to hit businesses in the coming months it’s not surprising that senior leaders are feeling the pressure. There’s also the expectation of absolute dedication to the role and sustained high performance.

“This is why effective planning and organisation are key. Time management is essential when it comes to ensuring that you make time for all areas of your life including work, family, health, and learning.

“It’s about finding the tools that work for you.

“For me personally, I like to get up at 5am and start my day with a run. I then make time to catch up on all my emails before work so that I can spend time with my family when I finish for the day.

“But everyone is different. If your set-up works for you, that’s the main thing. And if it isn’t? Then keep making small changes until you find what does.

“You don’t give up in business and it’s important to have that same perseverance and tenacity when it comes to looking after your mental health. A healthy culture starts at the top. After all, if you are overwhelmed and struggling as a leader then that will trickle down, impacting both your business and your employees.

“Looking after your mental health is a continuous process that involves time and attention. Since the pandemic, Health Assured has seen a 37% increase in calls to our helpline. When external pressures and stresses arise, it’s important to prioritise mental health and look after your wellbeing.”

Here are my top 5 tips for improving your mental health:

  1. Stay on top of your finances

Money worries can be a trigger for stress and anxiety. Over the past year, we’ve seen financial-related calls to our helpline increase by 82%.

Financial pressures can quickly seep into other areas of life, so ensure you stay on top of your budget if possible. Sit down at the start of every month and work out your incomings and outgoings. Set a budget and try your best to stick to it. You’ll feel more in control of your budget and life – especially with the pressure of the rising cost of living.

  1. Talk to others

Don’t suffer in silence. The ups and downs of life take their toll. At some point, everyone needs someone to lean on. If you bottle your emotions up, over time they can become even more unmanageable. Talking to others helps relieve these feelings, allowing you to take a step back, reflect and gain some perspective. If you don’t feel like you have anyone you can talk to, try writing your feelings down on paper.

  1. Physical health matters

The mind-body connection is real. Keeping active, eating well, and getting enough sleep can play a part in promoting mental health. When you feel healthy in the body, it translates to a happy mind. Setting and accomplishing physical health goals will also boost your self-esteem.

  1. Mindfulness

If you’re feeling overwhelmed, pay attention to how you’re feeling right now. Mindfulness is about focusing on the sights, sounds, thoughts, emotions, and sensations you experience. Mindfulness can involve various things, such as breathing exercises, meditation and other practices that help you relax your body and clear your mind. Some people find that taking this time allows them to ride the ups and downs of emotion with more ease.

  1. Immerse yourself in an activity

When we’re in a ‘flow state’, we have an uninterrupted focus on the activity we are completing. Mind chatter calms, and we become mentally quiet. There’s peace in our minds. Even if for a short time. Spending time in these no-mind states can do wonders for your mental health. It could be reading, painting, doodling, playing your favourite sport or doing a jigsaw puzzle. These small moments of enjoyment and relaxation can help you relax and unwind – taking your thoughts away from any worries you may face.

Altrincham firm LoveRaw named ‘Ones to Watch’

Rimi and Manav Thapar, co-founders of Altrincham-based firm LoveRaw, have been named Ones To Watch in The LDC Top 50 Most Ambitious Business Leaders programme for 2022.

The programme, which is supported by The Times and now in its fifth year, celebrates those entrepreneurs that are growing the UK’s most successful and fast-growing medium-sized firms.

A record number of nominations – more than 750 – were received this year, proving that ambition is alive and well despite the challenges faced by increasing economic uncertainty.

The Ones to Watch are the business leaders destined for great things. Those who are making waves in their sectors, having a positive impact on their customers and employees, and who are the driving force behind tomorrow’s most successful medium-sized firms.

Husband and wife team Rimi and Manav founded plant-based chocolate company LoveRaw in 2013. Rimi started making vegan snacks in her Cheshire garage with a budget of £600 and now sells LoveRaw products to Waitrose, Asda, Whole Foods and other major retailers and convenience stores. The business has the support of Juliette Barratt, founder of the Grenade protein brand that sold to Mondelez for £200m in 2021.

Rimi Thapar, co-founder and CEO of LoveRaw said: “We’re on a mission to bring plant-based chocolate options into the mainstream. Since our inception back in 2013, we’ve brought a host of innovative new products to consumers. We want to disrupt the confectionery market – unlike the giant chocolate corporations, we have agility on our side, and we’ll never be complacent, which means we’ll continue to innovate and bring new products to consumers at pace.

“This accolade is testament to the work of the 18-strong team here at LoveRaw. I’m incredibly proud of how far we’re come – we’re now the fastest-growing plant-based confectionery brand and we’re determined to show that plant-based chocolate deserves a space at the head of the table. We’ll continue to innovate in the months to come and I’m excited to see where we’ll go next.”

Finnish business link for Altrincham-based Duo Consulting

Strengthening business links between Finland and the UK has taken a step further as Altrincham-based Duo Consulting becomes an expert member of the British and Commonwealth Chamber of Commerce in Finland (B3CF).

The move builds on Duo’s strong experience in supporting growing international businesses to land and expand in the UK market and capitalises on Associate Director Will Stone’s depth of knowledge working with Finnish companies. Duo is a senior-led consultancy specialising in corporate, B2B and tech strategic communications and PR.

BC3F has been committed to building, strengthening and sustaining business between Finland, the United Kingdom and the rest of The Commonwealth since its establishment in 2008.

Duo has worked with companies in Australia, Germany, and the United States on profile raising as part of their UK and European business growth plans. With a senior consultative approach, the agency helps executive, marketing, and comms leaders understand their target audiences and stakeholders, tailor their story and messaging for the market, and build profiles across key media and other channels.

Duo’s Founding Director, Dan Sheridan, commented: “Our work with the UK and international clients means we’ve established ourselves as a go-to PR and communications consultancy for ambitious international businesses launching and growing in the UK. Finland is known for its leadership in innovation, whether technology or sustainability, so our team is excited to work with the B3CF community.”

Duo’s Associate Director, Will Stone, was Head of Communications UK & Ireland for UPM, a EUR 9.8bn Finnish forestry industry company with operations in renewable and recyclable products, including biofuels, biochemicals and paper making. He also worked with Finnish-based businesses as a consultant, including a wireless charging start-up.

Vladislav Dobrokhotov, Executive Director of the B3CF, added: “Duo’s international expertise and passion for helping businesses to grow through strategic communications and PR makes them an ideal partner to our members. We at B3CF share the ambitions of our members in the building, strengthening and sustaining business between Finland, the United Kingdom and the rest of The Commonwealth.

“We look forward to seeing the collaboration grow between our members and Duo. Experts like Duo will continue to drive momentum to achieve our mission.”

Duo will also provide member education through workshops and insights as part of B3CF’s event programme. The member-led organisation also calls upon an international advisory board comprising current and former Ambassadors.

Image: Dan Sheridan

Total People returns to the National Apprenticeship Show

Young people across the North West can learn all about apprenticeships at a flagship event in Manchester next week.

The National Apprenticeship Show returns with an in-person event at the BEC Arena on Wednesday 12 and Thursday 13 October, and the region’s leading apprenticeship provider will once again be in attendance.

Staff from Total People will be on hand to guide young learners who are interested in a vocational or practical course to kickstart their career. School and college leavers can find out everything they need to know about the different apprenticeship routes and study programmes available to them, in industries from Hospitality & Catering to Health & Social Care.

Melanie Nicholson, Managing Director of Total People, said: “We’re excited that the National Apprenticeship Show is returning with it’s first in-person event in two years. It’s a key channel for us to showcase our offering and it really highlights why apprenticeships are such a successful pathway to employment.

“Whether it’s to secure their first role, move to a new role or progress in their current role, our aim is to help people from all backgrounds to achieve their career goals. Attending the NAS, one of the largest events of its kind, enables us to reach those people and support them on that next step. We can’t wait to meet them!”

The National Apprenticeship Show is a free event that is open to anyone in education who wants to learn more about apprenticeships and other vocational pathways; simply register via the event website.

To find out how you can kickstart your career with Total People, visit their stall at the Show and visit www.totalpeople.co.uk.