The global market for decorative wreaths is anticipated to experience a compound annual growth rate (CAGR) of 4.5% from 2022 to 2030, reaching a market value of £1.2 billion by the end of the forecast period. The increasing demand for both fresh and artificial decorative wreaths, driven by consumers’ focus on durability, reusable components, and natural products, is contributing to this growth.
While the International Monetary Fund predicts a challenging recovery for the global economy, certain sectors are demonstrating resilience and dynamic growth rates. One such sector is the global decorative wreaths market.
According to Industry Growth Insight, the demand from both commercial and personal customers is propelling the expansion of the decorative wreaths market. The market is projected to attain a value of £1.2 billion by 2030, with a CAGR of 4.5% from 2022 to 2030. Additionally, research conducted by Data Intelo estimates that the global market value for decorative wreaths will more than double between 2023 and 2030.
The wreaths market is often divided into fresh and artificial products, with further segmentation based on shapes (round or square), event-focused wreaths, and seasonal wreaths. Wreaths.co.uk, a leading provider serving all these segments, highlights a growing demand for DIY wreath-making kits.
Tom Yates, Director of TYSR Limited, the parent company of Wreaths.co.uk, remarks, “There is a rising demand for decorative wreaths in the UK and across the globe. Our customers seek wreaths for various occasions, ranging from weddings and funerals to Halloween, Easter, and Christmas, as well as for different seasons.
“Moreover, many consumers are embracing the opportunity to create their own wreaths. It provides a delightful and mindful activity, immersing individuals in the fragrance of flowers and the art of wreath-making, while resulting in a stunning decoration for their homes.”
North America, Europe, and the Asia Pacific are identified by Industry Growth Insight as the regions where decorative wreaths are particularly popular, followed by markets in Latin America, the Middle East, and Africa. The research company notes that wreaths are gaining consumer appreciation not only for their aesthetic appeal but also for their durability.
Tom Yates of Wreaths.co.uk agrees, stating, “Many consumers are shifting away from the throwaway culture and seeking longer-lasting, natural, and durable products. Wreaths perfectly fit these criteria, with fresh wreaths lasting up to eight weeks and artificial ones enduring for years. With fresh wreaths, the wire framework can be reused for years by simply changing the foliage to suit the season, event, or mood.”
Given their longevity, especially artificial wreaths, timeless elegance is of paramount importance. This is why the floral designers at Wreaths.co.uk meticulously craft each of their products with careful consideration to design.