Manifest Manchester welcomes Lee Benecke as Digital Content Strategy Director in plans to become group’s global creative content hub

Manifest Manchester has fulfilled the latest of its strategic growth plans in less than six months of opening the doors by appointing Lee Benecke as Digital Content Strategy Director. This latest appointment strengthens Manifest’s unified communications model, across clients including Hotels.com, Tommee Tippee, Logitech, Chivas Brothers and ZipCar.

Manifest Manchester launched in late 2019 and is already fulfilling ambitious plans to become a global creative content hub for Manifest. The agency, with offices also in London, New York and Stockholm, was awarded International PR agency of the year for the second year in a row and operates with a unified communications model across all markets.

Benecke commented: “Although I am only just joining Manifest now, my love affair with this agency started a long time ago. I have always been a fan of the work, the people and the culture within Manifest and I saw this as an eventual home for me. “

He added: “A Yorkshire man doesn’t gush easily but I’m very excited to say I am now part of the global Manifam and I cannot wait to bring everything I’ve learnt from over a decade in social media, content and influencer to our clients.”

Benecke has previously held roles at Wavemaker North, Brazen PR and AmazeRealise, as well as sitting on the board for PRCA North West. His skillset spans all aspects of digital, content, social media and influencer marketing, and with it comes vast experience of moving clients and teams from tactical delivery to full scale strategic execution.

The latest plans to become the creative content hub for Manifest, will see Lee work alongside both the Manchester team and the wider global team to deliver strategic brand content plans and drive growth for clients across multiple sectors.

Bec Chelin, Managing Director of Manifest Manchester commented: “From the moment we landed in Manchester, rapid growth and providing a further strategic unified communications approach for our clients globally was top priority. We always set out for Manchester to be more than a second UK office – we’re here to put a stamp on the industry in a style only the north west can bring.

“The rich creative talent here, particularly in the digital and creative content spheres, is exactly what brands are crying out for in a post-Covid-19 world. Hiring Lee is an exciting move for us and our clients alike. It means we can further fulfil our ambition to shake up the current agency offering in the UK and build brands that change the world.”

Alex Myers, founder and CEO of Manifest added: “Manchester is a hot house of creative talent and that was a major motivation for us opening here. Lee is a perfect example of both the calibre of the senior talent here and Manifest Manchester’s ambition to deliver industry-leading digital creative work not just in the North West but across the world as a key pillar of our award-winning global creative team.”

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